I never thought of seeing the NBK logo on the new trend watching magazine issued by trendwatching.com. This website follows world wide trends and what are the new trend setters out there, like Snack culture and Primuimzation. So what gets me is how does NBK think issues like that are interesting to them. Such a large corporation is heading into the right direction and is surly spotting opportunities within the global market. For NBK to have there sights outwards is a smart move, thats one of the things that make it a bank that wants to become a leader and a major player in the market. BUT, but they still lack social responsibility and community work, and my guess is that this problem is from a Kuwaiti top management structure that still thinks what they studied in the university from 1970′s is important and nothing new has been added. Social responsibility and protecting the environment is the top leading agenda on many world wide corporation and NBK has an obligation to educate the Kuwaiti society about such issues, yet it still keeps its customers in the dark. ….”I just cant wait for the next walkathon to win the new model minicooper!!” one community event is pathetic for NBK’s size and influence towards its community.
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December 22nd, 2007 at 8:13 pm
I do agree with you that NBK contribution’s to the society is considered zero. Imagine all the privilege that a national (local) bank gets from the Kuwaiti government for their own benefits and then we discover that their interest is only to make cash for the shareholders and nothing for the society!.
Imagine the branch locations covering Kuwait with low rent fees, or the head office land which they got almost free from the government. The only thing I know about their contribution to the society is the Kids clinic in al Sabah Hospital area and their Eid cheap gifts from the PR department for some kids in he hospital during the Eid time.
Their contribution to our society is not considered. And the 50% Kuwaiti employees they are claiming to have are in normal position (Tellers). The right positions go to others. (No discrimination, it’s a Kuwaiti bank).
They need to think more about what you said, they need to take care of the society, youth, environment.. etc.
I suggest that you write them a letter stating your concern. Send it to the chairman of the bank for his consideration with some examples from what Duche Bank, or Citibank contribute to their society wherever they are.
January 4th, 2008 at 1:23 pm
Najeeb: thanks for your thoughful comment, i would surly consider writting them a letter…thank you again.