Sales and health go hand in hand.
Posted by: Qaiss in Health & Food Related Issues, New Concepts & Idea'sWhen growing older you start to think of many things differently just a year ago, then your health takes center stage. Well, from my part i would take such a concern due to the people around me and how health aware they are. What i’m trying to say here is that many companies around the world try to relate their products to health concerns, like the cranberry juice crazy craze in the US, when tests showed that cranberry helps the urinary tract, heart disease and cancer. Sales jumped in the states after Ocean spray the original supplier of cranberry juice used such information to its benefit, now before people start jumping about the benefits of tamer (dates):P (you know its Ramadan and the religious ambiance is around)  let me explain that we do know the benefits of tamer (dates) but from a business perspective very minimal information is advertised in such a way. I dont really remember if i have talked about a tamer energy bar, but i have always wanted to produce such a product. The benefits of tamer are amazing but think how clumsy you have to be to unwrap it. Why not a cleaner packaging with the health benefits shown on the side, where the tamer it self can slide out easily without making your hands sticky. Okay i lost track here back to the post, what i wanted to say that KDD should stop sleeping on there heads and cash in on Kuwaiti statistics about heart disease and prostate cancer in Kuwait, red grapes have a certain chemical called Resveratrol. This chemical has many health benefits to humans with treating, heart diseases and cancer, if this untasty Red grape juice from KDD was advertised with such a purpose (offcource that Resveratrol must be present) sales should climb and heart disease among society decrease. Or is the real questions is that we are not Health aware and our lifes revolve around eating?, from a religious point of view we are responsible for what we do to our body and from a societal view “who the hell whats to lie in Mubarak hospital”…oky lost track again maybe its Ramadan, back to KDD continue sleeping i say:)
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October 10th, 2007 at 9:54 am
Our problem in Kuwait in general, is that we do not carry out proper surveys, and use these statistics to assess and to make future plans. Just ask you self, have you ever seen packed ‘Braiho’ (Greenish liquid with floating seeds) drinks, or ‘Sharbet Baithan’ Almond Concentrate Juice, etc.. in KDD juice cartons? No its not there and these old drink are fading away. In singapore the drinks they sell to my taste are nasty (bean juices, and roots, etc) but they are of singaporean/chinese heritage and are selling very well among the local, besides these juices have many health benefits.
October 11th, 2007 at 12:58 pm
Abadi: well i guess you may just came up with a business idea, but carefull with suck drinks because they liked to be enjoyed as an experience, ya3ny gathering with the family and having baithan, or maybe the gen X would love such drinks, who ever guessed that a place selling only desert would work “chocolate bar”, maybe you sould contact such original cocktail suppliers in singapore for further talk about new drinks that should be introduced in Kuwait.
October 12th, 2007 at 5:56 pm
Q, if ur interested i will seek something for u.. otherwise im not feeling right for these things, although i have a bomb of an idea that may work… will discuss it when i come over to kuwait….
October 13th, 2007 at 12:48 pm
Abadi: thanks, get back besalamah and we will discuss your bomb shell:P
December 8th, 2010 at 2:05 pm
From where can i get this cranberry juice or fruits?